Kenza started her blog at the age of 15 years and it did not take long before it became the biggest in Sweden. Today, she is a well known face outside Sweden because of her successful work as blogger, designer, entrepreneur, model, tv-host, and influencer. Her Instagram account has today more than 1,5 million followers.
Some years ago, she created the fashion label “Ivyrevel” together with some friends – a webstore for young women. This business grew rapidly, and in 2016 H&M took over part of the business and her products are now released in their huge network.
In 2009 we released our first jacket designed by Kenza Zouiten. At the time, she was only 17 years old. Her design has remained timeless and the jackets are still among the bestsellers.